Ideation and Direction - Week 3 - Doon to the Skin

This week we began to filter initial ideas surrounded around the product and packaging, beginning to overlap both to try and create a fully interactive experience. With the idea of limited waste and using materials to further the understanding for the user. This can be flipped and understood as the blanks and offcuts from the Kelpies being in "your hands".

There was also the opportunity to talk to Alice from Flux Laser Studio. Providing her knowledge on manufacturing and her insight on to our initial concepts helped to merge ideas and provide more of a direction as to an achievable route for manufacture.

Being included in the Brave New Field call for the Creative Bravery Festival was also a refreshing look on the industry and new ways of learning and teaching. It truly showed the more positive impact of the lockdown and the opportunity it has provided, being able to have informal chats with a wide scope of backgrounds all having a similar purpose.

Looking forward the idea is to have fun and to create a better understanding from the product and the interactive packaging, how do they intertwine and how does this create a benefit for the user.

Work Week 3 (The KelpieDreamers).pdf

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Contents -

Merger of Concepts

Chat with Flux

Doon to the Skin (Thoughts)

Developments of Offcuts

Cut and See Your Creation (Modelling and Ideas of Use)

Possible Material Selection

Art of the Mechanical Reproduction

Vision Boards

Branding Placement and Word Association

Packaging Developments