This week brought to the front the chance to get in conversation with companies across the U.K. to try and bring the Ootcuts into final fruition at a reasonable price point. From Glasgow to Angus, and Oban to Ipswich, it was great to get feedback on the product we've been spending the past few months creating. Some companies provided great tips and insights into the manufacturing world, which was a great learning and truly shows the amount of detail and precision required to carry out these large runs. It looks as though there may be a glimmer of hope for getting the Ootcuts underway with "The Altered State" and "Funky Lemon Laser" taking a shine to the product, and having lengthy conversations it seems hopeful, with ways of reducing steps in the process and limiting manufacturing methods. This will definitely occur after the placement finishes, which may need some sort of funding to aid us in production of the product and packaging alike, but learning from this has been positively eye opening!
"Eliminating waste that the customers aren't interested in paying for...", ties this up well, trying to provide a high quality product with little wastage and a steady production line to ensure the quality is accessible to a wide scope of people.
We also focused on developing the label into a range of different formats to see if it enhanced the packaging. Changing the design into different layouts, I feel the long tag shape works best as it is easy to read and clearly illustrates the information about the product without cluttering the drawstring bag. Researching into different companies that could help us produce the shapes as well as the bag design. From this research, we found that a stamp would work better for the design of the bag as it allows more grit and personality to the packaging. Following up from last week I continued to see how the tags would look in silver foil, I feel this brings emphasis to the tag and will add character.
We've also made advancements on the Daydream front by incorporating videos and doodles to aid the lesson presentation and engagement, as well as designing the layout for the slide show so it followed more of a youthful tone which shall hopefully be grasped by those that would potentially use it.